Behind the Nose -- Shock G steps out

by Garrett Caples
September 2005


Kev Kelley is excited. The Hunters Point emcee has been taken on as a protege by Shock-G, legendary leader of Digital Underground, who produces two tracks on the 23-year-old’s upcoming debut. It’s 3 a.m. Shock’s exhausted, having just wrapped a two-hour jam between DU and a funk band called Slapback, in celebration of his own “solo debut,” Fear Of A Mixed Planet. As we roll to the hotel for the interview, Kev insists on carrying Shock’s bag, despite its owner’s modest protests. “Fuck that!” Kev yells, zooming ahead with his treasure. “I’m doing what 2Pac did!” Shock accepts this with the habitual calm that contrasts so strikingly with his on-stage presence, whether as Shock-G or as his plastic-nosed alter ego, Humpty Hump. And Kev has a point. While never just a roadie — “We were producing and grooming and trying to get him a deal the whole time,” Shock says — 2Pac definitely lugged his share of equipment on the first DU tour in 1989. Shock’s ear for talent, moreover, is undeniable; through DU over the years he’s also boosted the careers of Saafir, the Luniz, and Mystic, among many others. As a producer Shock profoundly influenced rap’s development in the early ’90s. Two years before The Chronic had everyone jumping on the Mothership, Shock drew the blueprints for a hip-hop built on P-Funk principles. Tracks like “Rhymin’ on the Funk” (Sex Packets, 1990), “Same Song” (This Is An EP Release, 1991), and “The D-Flo Shuttle” (Sons Of The P, 1991) — all on Tommy Boy Records — laid the groundwork for much that followed. According to Digital Underground: Raw Uncut, a new DVD documenting the group’s entire history, “Freaks Of The Industry” remains, after 14 years, the #1 requested song on the Bay Area’s main hip-hop station KMEL despite never being a single. (#2? The Bay Area Ballers mix of the Luniz’s “I Got 5 On It,” also featuring Shock.) Such achievements and innovations have been obscured, however, by the huge pop success of “The Humpty Dance,” which led many to see the group as a bubblegum novelty. The beautifully eclectic, meticulously detailed, and deeply felt Fear Of A Mixed Planet is Shock’s ambitious attempt to finally step out of the shadow of Humpty Hump.

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You ain't knowin' -- DU and 2Pac

All roads lead back to the Digital Underground and 2Pac By Garrett Caples San Francisco Bay Guardian March 16, 2005 I CAN'T COUNT how many surprised responses I've elicited with the information that 2Pac started out in Digital Underground. To anyone first exposed to him through the movies or during his final phase on Death Row Records, the idea of Pac coming up under the plastic-nosed guidance of Humpty Hump is scandalous. Such skeptics are referred to the 2004 documentary DVD Digital Underground: Raw Uncut, which features footage of the future Makaveli rocking "The Humpty Dance" for all he's worth. Atron Gregory, the group's first manager, introduced the young 2Pac to Humpty's alter-ego, D.U. leader and producer Shock-G, after the group completed Sex Packets (Tommy Boy, 1990) but before the album's release. As a result, Pac was on hand for the group's MTV-fueled explosion, making his recording debut on "Same Song," from their 1991 This Is an EP Release (Tommy Boy). Inevitably, once he blew up with the 1992 film Juice, 2Pac concentrated on his solo career, though he continued to appear on D.U. albums until 1996's Future Rhythm (Critique). In a sense, to take a cue from Dotrix 4000, "the underground is all connected" – through D.U., which some might say laid the blueprint for the Bay's blend of sexed-up P-Funk grooves, psychedelic thought, and streetwise yet conscious hip-hop. "I couldn't have ever been 2Pac," Shock says now. "It's not my personality. By the same token, Pac probably couldn't have ever made it like I did as a producer-central figure in a collage of people. You gotta do you." This is not to say Pac lacked protégés, however. In 1993 he put Mac Mall on the map by directing and appearing in the video for "Ghetto Theme," Mall's first single. Having recently taken over Mac Dre's Thizz Records in order to release their collaboration, Da U.S. Open, Mall still maintains his own Sessed Out Records and has recently joined with Ray Luv (see "The Post-2Pac Pack," page 41) in the rap-rock group Crhyme Scene. Though he moved out of the Bay Area – first to the Pocanos, then to Los Angeles – after the Oakland hills fire in late 1991, Shock has always turned to the Bay for new talent. Rap historians might note he was the first to tap Richmond, helping the duo Goldmoney score a deal with Tommy Boy and featuring them on Sons of the P (Tommy Boy, 1991). But Shock's most successful protégés after 2Pac are undoubtedly the Luniz, who appear on Future Rhythm and whose platinum debut, Operation Stackola (Noo Tribe, 1995), features production by Shock. That year Shock appeared on the remix of the Luniz' weed-smoking anthem "I Got 5 on It," alongside such local heavyweights as E-40 and Richie Rich. In the late '90s, Shock continued to influence the Bay through his associates. D.U. members DJ JZ and Saafir joined Hobo Junction for the critically acclaimed Box Car Sessions (Qwest, 1999) as well as three classic underground discs on their own Hobo Records. While D.U.'s 1998 album Who Got the Gravy? (Jake) failed to make a huge impression, it introduced Esinchill (see "Breaking Down the Battle Lines," page 43) as well as Mystic, whose debut, Cuts for Luck, Scars for Freedom (JCor), was nominated for a Grammy in 2002. Now, with the release of his first solo album, Fear of a Mixed Planet (33rd St), Shock has finally begun to receive his due as a pioneer. He's been producing tracks for Hunters Point MC Kev Kelly, even as he's transformed D.U.'s live show with the addition of an eight-piece funk band called Slapback. "I think people saw Humpty as a gimmick," Numskull of the Luniz says, "but Humpty is just a part of Shock. Shock is our driving force. For real. He's a genius."

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